Pasha, Nazhira Nur, Universitas Muhammadiyah Sukabumi, Indonesia

• Vol. 20, No. 2 : Al Qalam (March 2026) - Articles
  Analysis of Soft Selling Through Scarlett Whitening's Product Placement in the Korean Drama "Reborn Rich" on Purchase Intention (Survey on Instagram Followers @hallyu.smi)
  Abstract  PDF

Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan

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