Issue Title
Vol. 17, No 2 : Al Qalam (Maret 2023) Analisis Strategi Pemasaran dengan Pendekatan Generik Porter dan SWOT dalam Membentuk Retensi Pelanggan (Studi Kasus di PT Charoen Pokphand Indonesia, Poultry Integration) Abstract  PDF
Yufazhrin Pandapotan Batu Bara, Sukaria Sinulingga, Meilita Tryana Sembiring
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